E-commerce · B2B · 2024
Hand Line Company
Hand Line has designed and manufactured industrial safety gloves for over 40 years. Their new platform brings a full multilingual product catalogue, dynamic content management and a modern B2B presence to a heritage manufacturer.
- Role
- Design & Development
- Stack
- Next.js · TypeScript · Supabase · Tailwind CSS · Vercel
- Status
- Visit live site
The Challenge
A catalogue of over 100 technical products across gloves and respiratory protection, two languages, and a team that needed to publish products and articles themselves without touching code.
The Solution
A multilingual storefront with full English and Italian support, a dynamic backend for publishing products, categories and blog content, and structured product data covering certifications and applications. Built to present a 40-year-old manufacturer the way modern industrial buyers expect.
What it does
Full English and Italian language support
Catalogue of 100+ products with filtering by certification and application
Dynamic backend: the team publishes products and blog posts themselves
Category structure across heat, cut, mechanical and respiratory protection
Product detail pages with EN-standard certifications
Wholesale enquiry flows for B2B buyers
The Result
- A heritage manufacturer with a digital presence to match its products
- Content and catalogue managed in-house, no developer needed
- Streamlined operations and a significantly raised online profile